Black History Month: Celebrating our Sisters

This year Black History Month carried the emphasis of Celebrating our Sisters, Saluting our Sisters, and Honouring Matriarchs of Movements. 

The significance of this annual observance has been an ongoing dialogue within our team yet we couldn’t have worded it better than Cherron Inko-Tariah MBE: – 

Black History Month is a time of celebration, recognition and sombre reflection. Black people from African and Caribbean communities have been an integral part of history and society long before 1948. Despite the epidemic of racism and unfairness affecting black people, we continue to break barriers and use our creativity and innovation to influence lives today. The theme Saluting our Sisters plays homage to black women who had contributions ignored, ideas appropriated, and voices silenced.”

We are deeply committed to encouraging and promoting diversity, equality and inclusion while eliminating discrimination across our team and within the industry. This is why we wished we could’ve spotlighted every single black influencer from our network, but we’ve had to keep the list concise. 


Here is to Celebrating our Sisters:

Estelle Frema Appiah

Estelle shares her journey as a wife and mother of 6. As soon as you give Estelle a follow, it will only take a Reel or two for you to giggle at the humorous representation she injects into motherhood. Though being an integral part to a family of 8 must come with some challenges she never fails to bring in warmth, care and love into every piece of content she shares be it on Instagram or YouTube.

Recent TAKUMI campaigns featuring Estelle include:

Nutella & Go, Cosco Kids, Kinder Joy

Find Estelle on:

IG: vintage_estelle & YouTube: vintage_estelle


Dr. DiAnne Davis

You might have come across Dr. Davis in Essence, Elle or InStyle while she’s also been working her magic on TAKUMI campaigns. Leading the way as a Board-Certified Dermatologist, Dr. Davies can most certainly teach you a thing or two about a happy, glowy skin. What we particularly love about her profile is that on top of her impeccable professionalism, you also get to catch a glimpse of what a Dermatologist gets up to behind the scenes. If we were to sum up DiAnne in three words, it will go like this: authenticity, admiration, inspiration.

Recent TAKUMI campaigns featuring Dr. Davis include:

CeraVe, La Roche-Posay 

Find Dr. Davis on:

IG: drdiannedavis & TikTok: drdiannedavis


Fashion, beauty and lifestyle are popular verticals across social media but Lalaraeee gives it a fresh spin. Don’t take our word for it, the stats do the talking. With almost a quarter of a million followers on Instagram, she consistently delivers an engagement rate that is above benchmarks. If you are looking for a trend-setter opposed to a trend-follower, you are in the right place.

Recent TAKUMI campaigns featuring Lalaraeee include:

Christina Aguilera Fragrances, Gillette Venus, Revlon ColorStay, Olay

Find Lalaraeee on:

IG: lalaraeee & TikTok: lalaraeee & YouTube: lalaraeee

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