scale

Tech

Scalable technology designed for brand-safety and efficiency.

Today, you need cutting-edge technology to scale and simply your influencer marketing. Our campaign managers work closely with you to bring your campaign to life through TAKUMI’s proprietary platform which removes friction and enables our brand partners to scale their paid and organic campaigns. Our processes have been refined across thousands of campaigns and de-risk the entire partnership process — from contracts and rights management to brand safety and real-time measurement. Additionally, our platform enables

  1. Third party fraud verification to assist with the vetting process
  2. Brand match to index and identify creators to suit your brand/values
  3. End-to-end campaign management & analytics
  4. Curated creator lists provided featuring proven methodologies to determine brand/campaign fit
  5. Review, approval, and feedback on content submissions for ultimate brand safety
  6. Performance metrics reported in real-time
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Data-backed decision making

We constantly measure the impact and efficacy of influencer marketing across all campaigns to shape the future of creative effectiveness in influencer marketing. From brand impact to hard and fast sales attribution, we’re constantly evolving the way we measure our work to better predict the outcomes of the future.

  • Predict campaign performance across core influencer metrics
  • Measure and benchmark key brand metrics, including brand lift and consideration
  • Capture audiences from social to site, including add to basket and online purchase
  • Track sentiment in response to creator content
  • Predict purchase power and track online and in-store uplift (US only)

    • App Overview

    TAKUMI’s app is available for Apple and Google users, and lets creators seamlessly match with brands, participate in campaigns, submit content and collect payment. We have a robust, multi-step vetting process that is augmented with a human touch, with only 7% of applicants accepted onto the TAKUMI platform.

    Download on the apple app store Get it on google play
    apps

    The ultimate Influencer ROI

    With an average ROAS of 5X we’re helping 100s of US brands utilize the power of influencer marketing to drive direct product sales.

    Find out more
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