Today, you need cutting-edge technology to scale and simplify your influencer marketing. Our campaign managers work closely with you to bring your campaign to life through TAKUMI’s proprietary platform which removes friction and enables our brand partners to scale their paid and organic campaigns. Our processes have been refined across thousands of campaigns and de-risk the entire partnership process — from contracts and rights management to brand safety and real-time measurement. Additionally, our platform enables

1. Third party fraud verification to assist with the vetting process
2. Brand match to index and identify creators to suit your brand/values
3. End-to-end campaign management & analytics
4. Curated creator lists provided featuring proven methodologies to determine brand/campaign fit
5. Review, approval, and feedback on content submissions for ultimate brand safety
6. Performance metrics reported in real-time

We constantly measure the impact and efficacy of influencer marketing across all campaigns to shape the future of creative effectiveness in influencer marketing. From brand impact to hard and fast sales attribution, we’re constantly evolving the way we measure our work to better predict the outcomes of the future.

• Predict campaign performance across core influencer metrics
• Measure and benchmark key brand metrics, including brand lift and consideration
• Capture audiences from social to site, including add to basket and online purchase
• Track sentiment in response to creator content