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Influencer marketing at scale

If you’re looking for the inside scoop on influencer marketing, hot topics and Gen Z insights, then look no further. Stay updated on all industry news and developments here.

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The Power of Sport for Social Change

TAKUMI’s Business Director, Aimeé Howells, shares her thoughts on the individuals within sport who are using their influence to champion social change, and why brands should embrace this trend when it comes to sponsorships.

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TAKUMI #Unfiltered Ep. 2: Norman Guadagno, Acoustic

We know that everyone consumes media in different ways and we want to make sure that our podcast can be enjoyed by as many people as possible. So, for every episode of TAKUMI #Unfiltered, we will publish a transcribed version of the conversation.

Mary is joined by Norman Guadagno, CMO of Acoustic, where he is helping reimagine marketing technology. Norman has spent his career focusing on business transformation, marketing acceleration and brand building in both the B2B and B2C spaces. His unique perspective on the social and business landscape today offers valuable insights for professionals across industries and around the world.

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Interested in a TikTok strategy for your brand? You should be!

TikTok is available in over 154 countries, it has the highest social media engagement rates per post, over 1.9 billion app downloads worldwide, and is an ideal platform to engage in for influencer marketing across all demographics. So, in short, if your brand doesn’t have a presence on TikTok, you should start looking at a strategy, as it is certainly not going anywhere and you may be missing your target audience at a key point!

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